At Canatu, our vision is to create the most advanced carbon nanotubes for industry-transforming products. We are now looking for a skilled Marketing Specialist to strengthen our Marketing & Communications team and help us elevate our brand presence and drive impactful marketing initiatives.
In this role you will develop and enhance Canatu’s digital marketing efforts as well as manage our webpages. The role includes coordination of our event marketing efforts and ensuring brand consistency. You will also make sure that our content is up to date and our visuals top notch quality. You will collaborate with both internal and external stakeholders to ensure our marketing activities run smoothly.
The role is a full-time position, based at the Canatu office in Petikko, Vantaa. At Canatu we have a hybrid working model in use, and we hope you will enjoy working from the office 3-5 days per week. You will report to VP, Marketing & Communications and join a small team of professionals.
Your key responsibilities as Marketing Specialist
Digital advertising
- Plan and execute multi-channel digital ad campaigns across SEM, Display, ABM, and LinkedIn.
- Oversee monthly operational meetings with our agency to ensure efficient campaign execution and reporting.
- Create engaging search and display ads that resonate with our audience.
Web management
- Keep Canatu.com updated with the latest content and features.
- Implement prioritized development actions based on user research and coordinate development projects with our agency.
Graphic design
- Create marketing materials including banners for ads, social media posts, event materials, on-brand flyers, posters, etc.
- Design illustrations for slide decks to simplify and visualize complex concepts.
- Perform basic photo resizing and retouching.
Event marketing
- Coordinate exhibition and conference planning and execution with internal and external stakeholders.
- Manage meeting arrangements and lead management to achieve event goals.
Brand management
- Ensure brand consistency across all materials and guide the proper use of brand elements.
Content management
- Keep the website, intranet, media bank, and CRM system updated with the latest assets, policies, guidelines, and contacts.
Why join Canatu?
For a B2B marketing generalist with a keen interest in technology, this role at Canatu provides a comprehensive view of the industry. Acquiring experience in this sector of technology, becomes a significant merit, enhancing one’s expertise as a marketing professional in the tech industry.
Our company benefits include a health care insurance, a lunch benefit on top of the salary, sports, culture, and phone benefits, as well as an annual bonus system based on individual and company performance.
The ideal candidate has the following qualifications
- Proven work experience in B2B tech marketing
- Solid experience in digital advertising, preferably also Account-Based Marketing
- Understanding of inbound marketing and SEO
- Experience with content management systems, CRM systems, Google Ads & Analytics, Adobe CC
- Ability to work independently and a proactive approach
- Excellent communication skills in English
- Ability to collaborate with internal and external stakeholders
Join Canatu!
We look forward to your application, please send us your CV and motivation letter (in pdf format) latest on December 18, 2024. We are excited to get to know you and will be processing applications already during the application period. Please note that only applications submitted through our recruitment system will be processed.
If you have any questions about this opportunity, you can call Accountor’s Senior Recruitment Consultant Mira Svedholm (+358 44 4108 960) on December 3rd at 9-10 a.m., 9th at 3-4 p.m. or 13th at 1-2 p.m.
Canatu
Canatu’s versatile platform technology has broad potential applications. Its current core includes CNT membranes for extreme ultraviolet (EUV) processes in the semiconductor industry, enabling the manufacturing of the most advanced chips, as well as film heaters for advanced driver-assistance systems (ADAS) in the automotive industry. Additionally, electrochemical sensors for medical diagnostics are in the development phase. Canatu’s patented CNT reactors and Dry DepositionTM method yield clean and pristine CNTs. The company operates through two business models: selling CNT products directly, as well as selling CNT reactors and licensing the related technology so that customers can produce CNT products under a limited license.
Headquartered in Finland, Canatu also operates in the US, Japan, and Taiwan. Founded in 2004 as a spin-off from Aalto University’s Nanomaterials Group, Canatu currently has around 130 employees representing over 30 nationalities, with 20 percent holding or pursuing doctorates. Discover more at www.canatu.com and follow us on LinkedIn.