Manager, Digital Services (temporary), Neste Oyj – Espoo

Mikä ihmeen tekoäly imageresizer

Oletko koskaan kuullut sanan tekoäly? Se voi kuulostaa vähän pelottavalta – ihan kuin robotti tulisi viemään paikkamme. Mutta ei hätää! Tekoäly ei korvaa meitä ihmisiä. Se on ennemminkin vähän kuin viisas kaveri, joka osaa antaa hyviä vinkkejä ja auttaa meitä tekemään asioita paremmin.

Kuvittele, että sinulla on koulussa läksy, jonka tekeminen on tosi hankalaa. Ystäväsi voi neuvoa sinua, mutta sinä itse kirjoitat vastaukset vihkoon. Tekoäly toimii samalla tavalla. Se voi ehdottaa sanoja tai järjestää ajatuksia, mutta sinä päätät, mitä kirjoitat.

Miten tekoäly auttaa työnhaussa?

Aikuiset, etsiessään töitä, kirjoittavat CV:n. Se sisältää heidän taidot ja kokemukset. Heidän on myös kirjoitettava hakemuskirje. Siinä selitetään, miksi haluaa juuri tuon työn.

Tekoäly voi auttaa esimerkiksi:

-Miten asiat laitetaan selkeään järjestykseen
-Miten parantaa tekstiä niin, että se kuulostaa sujuvalta
-Se voi antaa ideoita, mitä asioita kannattaa nostaa esille

Mutta muista: tekoäly ei tiedä, millainen ihminen sinä oikeasti olet. Se ei tunne sinun unelmiasi tai kokemuksiasi. Siksi on tärkeää, että luet ehdotukset läpi ja muokkaat niitä niin, että ne kuulostavat sinulta.

Tekoäly on työkalu, ei taikakone.

ChatGPT on yksi tunnetuimmista tekoälyistä. Sen kanssa voi jutella kuin ystävän kanssa. Se voi antaa neuvoja, mutta ei tee kaikkea puolestasi. Ajattele, että tekoäly on kuin polkupyörän apupyörät – se tukee ja auttaa, mutta sinä olet se, joka polkee ja päättää, minne mennään.

Viisi helppoa vinkkiä, miten tekoälyä voi käyttää työnhaussa:

1. CV:n rakentaminen 

Tekoäly voi ehdottaa, mitä asioita kannattaa laittaa alkuun, jotta ne näkyvät heti.

2. CV:n muokkaaminen eri töihin.

Jokainen työ on hieman erilainen. Tekoäly voi auttaa löytämään juuri ne taidot, joita tarvitaan.

3. Hakemuskirjeen kirjoittaminen.

Jos aloitus tuntuu hankalalta, tekoäly voi ehdottaa kiinnostavia ideoita.

4. Työhaastattelun harjoittelu.

Tekoäly voi kysyä sinulta kysymyksiä. Voit harjoitella vastauksiasi etukäteen.

5. Kysymysten keksiminen haastattelijalle

– Haastattelussa voit myös kysyä itse. Tekoäly voi auttaa sinua keksimään hyviä kysymyksiä yrityksestä tai työstä.

Muista aina tämä

Tekoäly voi olla tosi hyvä apuri, mutta tärkein asia työnhaussa olet sinä itse. Sinun persoonasi, sinun äänesi ja sinun kokemuksesi tekevät hakemuksesta oikeasti mielenkiintoisen. Tekoäly on vain työkalu, joka auttaa sinua loistamaan kirkkaammin.

 


Are you our next creator of change?

Do you want to be part of creating solutions for mitigating climate change? At Neste, you will be working for the world’s leading producer of sustainable aviation fuel and renewable diesel. Together we will accelerate transformation for a more sustainable future.

We are looking for you,

Manager, Digital Services (temporary)

to our global Marketing team in Espoo, Finland, for a fixed-term contract (family leave substitute) ending in April 2027.

You will focus on elevating Neste’s online presence by acting as a key in-house partner for our web content operations, ensuring our internal teams are fully supported in our content management system (CMS). You will also play a vital role in managing our SEO/SEM strategy and marketing automation activities, collaborating closely with our external partners and internal stakeholders.

In our team, you will be part of a collaborative and forward-thinking group of marketing professionals dedicated to optimizing our digital customer journey. Together with you and your expertise, we can make an impact today and keep our promises for tomorrow.

Reasons to join

Real impact right now. We create solutions for mitigating climate change and accelerating a shift to a circular economy. We live by our values every day; we care, we have courage, we cooperate.

Safety and caring. We value safety always and everywhere. We want our work to feel good and do good. At Neste, we nurture a culture where everyone is welcome and feels safe, respected and encouraged to be their unique true selves.

Exciting growth. Transformation brings new possibilities, fostering both courage and curiosity. As a global company, collaboration is the key, and we believe in flexible, smart ways of working. We support personal development with versatile learning and career opportunities.

In addition, our benefits for employees in Finland include, for example, a personnel fund as part of the overall remuneration, good occupational health care, and an extensive membership in a sickness or health insurance fund. We also support leisure time activities, e.g. by offering benefits for sports and culture.

More about the job

Your role in our team

  • Web content support: Act as the primary in-house partner for our internal teams, providing close, hands-on support in web content planning, creation, and edits within our Contentful CMS. You will be the go-to person for our content editors, assisting with ad-hoc requests, troubleshooting, and ensuring a smooth web content publishing process.

  • Search engine marketing: In partnership with our partner, oversee the operational management of our Google Ads accounts, including campaign planning, optimization, conversion tracking, and budget management.

  • Search engine optimization: In collaboration with our partner, manage and develop Neste’s overall organic visibility, focusing on business-specific content, technical SEO, and content optimization.

  • Marketing automation: Take charge of our global newsletters and automated journeys using Salesforce Marketing Cloud, including building, sending, reporting, and continuous optimization.

  • Partner & stakeholder management: Serve as the main point of contact for designated digital marketing partners and collaborate closely with internal teams (eg. marketing, communications, investor relations) to ensure alignment and execution.

The best combination to succeed in this role

  • Several years of experience in digital marketing, with a broad understanding of the landscape.

  • Proven, hands-on experience with content management systems, specifically with a passion for supporting, guiding, and troubleshooting for content editors.

  • Practical hands-on experience with marketing automation platforms.

  • A solid understanding of SEM and SEO principles, along with experience in managing related budgets.

  • A relevant Master’s or Bachelor’s degree (e.g., in Marketing, Business, or a related field).

  • A responsible, proactive attitude and a collaborative mindset, backed by strong project management skills to effectively manage external agency partners and internal stakeholders.

  • Excellent communication and presentation skills for reporting on performance and collaborating with stakeholders.

  • Fluency in English.

Other strengths we value

  • Deeper expertise in planning, executing, and optimizing paid search campaigns.

  • A strong background in SEO, covering technical aspects, content optimization, and performance monitoring.

  • Proficiency with key industry tools, such as Contentful (highly valued), Google Ads, Google Search Console, SEMrush (or similar), Salesforce Marketing Cloud, and analytics or reporting platforms.

Let’s get you started

We look forward to receiving your CV and application (with a salary request) by 21st December. We encourage you to submit your application as soon as possible, as we will start reviewing applications and inviting candidates for interviews immediately.

If you have any questions regarding the process or the position, please get in touch with Riina Kilpijärvi, Marketing Data & Digital Services Lead, +358 40 338 0361, on December 12th at 13:00-14:00 (EET) or December 15th at 14:00-15:00 (EET).

Due to security and confidentiality, please submit your application through our recruitment system. Applications sent via email will not be considered.

We will do our best to contact you within 2 weeks after the application time has ended. The recruitment process will include interviews and a possible aptitude assessment. The person selected for the position must pass a health examination including a drug test. A possible security clearance is obtained with your consent.

Neste in brief

Neste (NESTE, Nasdaq Helsinki) creates solutions for mitigating climate change and accelerating a shift to a circular economy. The company is the world’s leading producer of sustainable aviation fuel (SAF) and renewable diesel, enabling its customers to reduce their greenhouse gas emissions. Neste refines waste, residues and other renewable raw materials to high-quality renewable fuels at its refineries located on three continents. The company’s annual renewable fuels production capacity will be increased to 6.8 million tons in 2027.

Neste has high standards for sustainability and the company has consistently been recognized by several leading sustainability indices. In 2024, Neste’s revenue stood at EUR 20.6 billion. Read more: neste.com

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